When it comes to affiliate marketing, the opportunities really are endless and creativity is key to success however, we have rounded up 24 great ways to promote your referral programs and generate new high-quality traffic. In part one of four of this article series, we look at 6 of these marketing ideas. Some of these concepts have been explored in more detail and can be found in the EagleFX Affiliate Learning Centre.
1. Email Marketing
Email marketing is a tried and tested marketing model. It is a very effective way to keep in touch with customers or introduce new campaigns because it is personal, relatable and direct. A well-built template for emails can go a long way for any affiliate marketing campaign.
2. Post Reviews
Want to save some time while simultaneously gaining client trust? Why not post positive user experiences? These can help establish you as a trusted voice in the community.
A customer reading a review that is honest and persuasive may be more compelled to sign up to the affiliate program you are promoting, as opposed to simply reading about it and not being inclined to act.
3. Share Buttons
Such a small detail can have major results! Including buttons that easily redirect clients and make it simpler for them to share your promoted material, can truly increase the amount of traffic you will receive and the reach of your campaigns.
4. Bold Feature Placement
Your campaigns don’t need to be discreet or mysterious for any reason, don’t be shy to place your ads or banners in bold, eye-catching landing pages such as the home page of your website if you have one.
5. Central Info Hub
You can really benefit from having a central platform with all the relevant details about your promoted affiliate program. Whether it be an entire website, social media page or landing page on an existing platform, having a dedicated location for clients to find all the information they are looking for can increase your sign-ups significantly.
6. Post-Purchase Mindset
Customers have shown to be in an elevated mood immediately after they have purchased something. Try to take advantage of this high by introducing the customer to your referral program rapidly after they have completed a purchase. This gives you a chance to work with multiple brands and platforms, extending your potential reach as an affiliate marketer.
Don’t worry, there is more information on the horizon...
We know these ideas will benefit any marketing campaign but there is so much more coming! Expand your knowledge with an additional 18 effective marketing tools to come, so stay tuned to keep learning and keep an eye out for part 2, available exclusively in our Affiliate Learning Centre.
Should you require help or have queries regarding any affiliate matters, feel free to reach out to our 24/7 customer support channels and one of our agents will connect you directly to an affiliate manager.
Looking for more educational materials on affiliate marketing? Click here to learn more.