How to Leverage TikTok for Your Affiliate Campaigns
By Eaglefx On July 08, 2021 in Affiliate Learning Centre
It’s no secret that TikTok is the next big thing. The app has exploded in popularity over the last few years, amassing more than 800 million active users in over 150 countries. It offers quick snackable bites of content from a variety of niche communities ranging from dance, beauty and comedy to food, fashion and even trading. The videos garner around 17 billion monthly views with users spending an average of 46 minutes per day in the app.
Leveraging TikTok to promote your EagleFX affiliate link is a surefire way to grow your revenue as the app helps build trust and authority. However, it is important to create content that is engaging as sign-ups often come down to the number of impressions you get on your videos. In this article, we will be breaking down how to build a strong TikTok account to take your Affiliate strategy to the next level.
Be Consistent
One of the best ways to grow your TikTok channel is by uploading videos multiple times a day. Posting frequently will allow you to expand your reach and increase engagement. It will also give your followers something to look forward to as they become more familiar with your content. However, it is important to ensure that there is some variety in the TikTok content you post each day. As your account gains popularity, it will rise in the TikTok algorithm rankings, helping you reach an even larger audience.
Keep Up with Trends
Participating in TikTok trends isn’t only about engaging with users but it is also a great opportunity to jump-start your presence on the platform by tapping into the algorithm. Dive into the latest trends by scrolling through your For You page and taking note of songs or sounds that keep getting featured in videos. You should also stay up to date with current affairs and see how you can incorporate relevant events into your videos, ensuring your content remains relevant and timely.
Utilizing Hashtags
TikTok hashtags help organize uploads by category making it easier for users to discover collections of content they are interested in. As such they are a fantastic tool to help grow your following by using a combination of relevant trending hashtags, business-specific hashtags and general hashtags when creating your videos. Such as #EagleFX, #forex, #forextrader, #forexlifestyle and #trading. You can stay up to date with more of the latest trending hashtags by either scrolling through your For You Page or by using a free online TikTok hashtag generator.
Engage Your Audience
The TikTok algorithm serves users posts they engage with, as such they are more likely to see videos similar to posts they have previously liked or shared. The algorithm also takes into account watch time, meaning that if users watch a video in full, it will be pushed for further distribution across other feeds. Whereas if viewers are constantly scrolling past a video, it will be pushed down in the algorithm and have little to no visibility outside the creator’s current following.
To avoid this, try to capture users’ attention by introducing a clever hook within the first three seconds of your video. Holding their attention till the end of the video is a little trickier but here are some helpful tips:
Live video streaming is the perfect way to build a loyal fanbase as it gives you the chance to connect with your followers in real-time. It also provides the opportunity to discuss topics more in-depth since there are no time restrictions imposed. It is important however to incorporate hashtags in the title of your live streams to make them more noticeable. The right hashtags will expose your videos to people who are interested in your type of content through push notifications, expanding your reach and conversion opportunities.
TikTok is the perfect avenue for your affiliate marketing strategy to flourish as it offers loads of opportunities to expand your reach and create long-lasting relationships with your followers through engaging content. The key is to develop a fun and captivating approach that will resonate with the TikTok audience and bring you long-term business rewards.
Level up your affiliate strategy and grow with TikTok today!